Email marketing automation refers to the use of technology to automate the process of sending targeted and personalized emails to subscribers or prospects. The goal of email marketing automation is to streamline and simplify the marketing process, increase efficiency, and improve the overall effectiveness of email marketing campaigns. This involves using software and tools to automate the creation, scheduling, and delivery of emails based on specific triggers, behaviors, or customer data.
Compared to standard marketing messages, automated email messages have a 70.5% higher open rate and a 152% higher click-through rate. When you implement email automation, there is no manual effort required. Simply choose from the many features offered, such as cost, security, GDPR compliance, templates, and user interface.
For those seeking a user-friendly and cost-effective marketing automation solution, there are many options to choose from. With the right email automation tool, you can save time and money while streamlining your marketing efforts. Let’s explore some of the best marketing automation examples and tools for email marketing automation.
Yet, you’ll find plenty of automation tools to help you save time and money. So, let’s dive into the best tools or campaign softwares.
GetResponse – A Complete Marketing Solution
GetResponse is a user-friendly and robust marketing platform that can help you grow your online business. From generating pages and sending emails, to personalizing your tools, it’s a simple but powerful tool that many big and small brands trust.
With GetResponse, you can reach a wider audience, connect with customers, and sell your expertise. And the best part? You can do it all while maximizing your ROI with tools tailored and scaled to your business.
Get started with a free 30-day trial, no credit card required. Choose from three premium plans starting at $15/month for 1,000 contacts, including unlimited landing pages, one sales funnel, 2500 subscribers, and more.
GetResponse also offers a range of features, including landing pages, email marketing, and paid ads, autoresponders, popup forms, and sales funnels, marketing automation, website tracking, a dedicated IP address, and more.
With over 350,000 businesses world wide relying on GetResponse, you can trust this platform to support your marketing needs. Check out their pricing and comparison page for more information.
Mailchimp A Tool to Help Small Businesses Grow
Mailchimp is a fantastic tool that helps small businesses reach their goals faster and easier. It provides a single platform that brings together audience data, marketing channels, and insights to help you achieve success. With Mailchimp’s built-in marketing tools, you can create a website subscriptions forms, emails, social ads, landing pages, and more all in one place.
Getting started with Mailchimp is easy – simply sign up for a free account and get access to up to 2,000 contacts. If you need more, there are also premium plans starting at $9.99/month for 50,000 contacts that include all themes, custom branding, and more.
Some of the features of Mailchimp include award-winning support, integration with over 250 apps, pre-built customer segments, the ability to send regular emails to boost sales, and more. You can also compare different plans by clicking on the link provided.
Compatibility with popular CMS and eCommerce platforms such as WordPress and Shopify available and others popular applications. Overall, Mailchimp is a trusted choice for many businesses, and can also be considered as an alternative to GetResponse.
Hubspot – The Ultimate Email Marketing Automation Tool
Hubspot provides you with the power to design and send professional emails without waiting for IT help. It is powered by Hubspot CRM ensuring your data is accurate and secure. The drag-and-drop editor allows you to customize your layout, calls-to-action, and branding. You can also track your subscribers’ life cycle and optimize performance with A/B tests.
Sign up for free and start sending bulk emails with plenty of contacts. Upgrade to one of three premium plans starting from $45/month for 1,000 contacts. The Starter Plan includes landing pages, ad management, conversational bots, and more.
With Hubspot, you can track website activity, set up form follow-up emails, and much more. Compare plans and features by clicking here.
Its Key Features:
- Design beautiful emails without designers or IT help
- Increase email open and click-through rates
- Personalize automated emails to reach the recipient
- Optimize campaigns with A/B tests and analytics
- Manage subscribers and track their success
- And more
Build more effective emails with Hubspot’s drag-and-drop editor and personalization tokens.
Sender
Sender helps you grow your business and connect with your audience through effective email marketing. With its intuitive design tools, you can create beautiful, branded emails without needing any coding skills. Simply choose from the professional templates in its library, or create your own custom design in minutes.
Best of all, Sender offers a free plan that includes all of its features, including automation. You can start using it today, with no credit card required, and access up to 2,500 subscribers and send 15,000 emails per month. If you need more, Sender also offers two premium plans starting at $46/month for up to 20,000 subscribers and 240,000 emails.
Sender’s features include a drag and drop builder, a gallery of free templates, responsive design, a custom HTML editor, and eCommerce tools. With over 119,709 satisfied customers worldwide, you can trust Sender to help you succeed with email marketing automation.
Sendinblue – A Complete Marketing Solution
Sendinblue is a smart and automated platform designed to help businesses grow, with over $160 million invested. It provides you with top-notch marketing and sales tools to take your business to the next level. You can enhance your sales efforts with its streamlined email messaging capabilities and quickly create custom designs.
Sendinblue offers a overall solution with features including SMS marketing, chat, inbox, and a CRM for building strong customer relationships. It also has marketing automation, segmentation, and transactional email capabilities, allowing you to turn visitors into customers with landing pages, sign-up forms, and Facebook ads.
You can start using Sendinblue for free, with unlimited contacts and up to 300 emails per day. Sign up for a free trial today to see for yourself.
Sendinblue also offers three premium plans starting from $25/month for 10,000 emails with the Lite plan, which includes A/B testing, email support, advanced statistics, and more. Other features include no sending limit per day, page tracking, and the ability to remove the Sendinblue logo.
Check out the comparison image or visit the pricing and comparison table to see all the features.
Sendinblue has 175,000 users in 160 countries and is trusted by businesses worldwide. Start your Sendinblue journey today and see your business grow.
Aweber
Aweber is a powerful email marketing automation tool designed to help you create strong relationships with your audience. With Aweber’s drag-and-drop editor, you can easily create custom emails and landing pages, taking advantage of its pre-stocked images and unlimited landing page templates.
By using Aweber’s eCommerce landing page, you can sell your products and earn cash with ease. Plus, with its push notifications and other features, you can drive more traffic, send instant time-sensitive messages, and much more.
Signing up for Aweber is free, with 500 subscribers and 3,000 emails per month included. If you need more, consider Aweber’s Pro plan starting at $16.15/month for unlimited sends and subscribers, featuring email automation, RSS to email, HTML, dynamic content, split testing, and more.
With Aweber, you can track sales, segment your audience, and even integrate with third-party apps, all with its easy-to-use platform. Get started today and build more authentic emails with Aweber’s drag-and-drop editor, taking advantage of its industry-leading features for free.
MailerLite – The Expert Email Marketing Automation Tool
MailerLite is the tool that helps you become an email marketing expert with its advanced features. From landing pages and automation to 24/7 top-notch support, MailerLite makes it easy to build and manage your email campaigns. With its powerful features, you can engage your subscribers, grow your email list, and create the best email newsletters with its drag & drop editor. Plus, you can do all of this without hiring a developer.
Start your email marketing journey with MailerLite’s Forever Free plan, which includes 1,000 subscribers and 12,000 emails per month. And if you need more, upgrade to a Premium plan starting at $10 per month for unlimited emails and 1,000 subscribers, which includes a knowledge base, video tutorials, and a rich text editor.
MailerLite’s premium plans also offer advanced features like the drag & drop editor, file manager, and removal of the MailerLite logo. To compare details, see the image below or click here to visit their pricing and comparison page.
Key Features:
- Campaigns and Automation
- Advanced Tools, Pop-Ups, and Surveys
- Landing Pages, Sign-Up Forms, and eCommerce
- CRM and Newsletter Design
- Progressive, Flexible, and 24/7 Top Support
Join over 1,165,755 happy customers worldwide and make MailerLite your go-to email marketing automation tool.
Moosend – The One-Stop Marketing Solution
Are you looking for a comprehensive marketing platform to grow your business? Look no further than Moosend. Whether you’re a beginner or a pro, Moosend is designed to help you save time, money, and avoid headaches.
With Moosend, you can create and optimize your campaigns without any coding knowledge. Its robust analytics allow you to develop effective strategies and improve your client experience.
Get started with Moosend’s forever free plan by registering for free and receive 1,000 subscribers per month. The premium Pro plans start at $8/month and offer unlimited emails, landing pages, SMTP server, and more.
Moosend’s features include a drag & drop email editor, A/B testing, list segmentation, email automation templates, and advanced personalization. Take advantage of industry-leading features and build authentic emails with Moosend’s drag & drop editor.
Compare product details by looking at the image below or clicking here to visit their pricing and comparison page.
Convertkit
Convertkit is a powerful email marketing automation tool designed to help you connect with your audience and grow your following. With Convertkit, you can easily build landing pages and engage with your fans, sharing your ideas and building a strong relationship with them. This email automation software helps you turn visitors into loyal followers, allowing you to earn a living as a creator.
Get started for free with Convertkit’s forever free plan, which includes unlimited landing pages and forms, and the ability to send emails to up to 1,000 subscribers. Upgrade to a premium plan starting from $29/month for unlimited email broadcasts, access to a creator community, low transaction fees, and more.
With Convertkit, you can take advantage of features like visual automation funnels, custom domain customization, subscriber tagging, unlimited traffic, and more. Whether you’re just starting out or already have a following, Convertkit is a valuable tool to help you connect with your audience and grow your following.
ActiveCampaign
ActiveCampaign is a leading customer experience automation platform that helps businesses automate their email marketing, sales, and CRM. With a commitment to customer success, ActiveCampaign offers single training and free migration, and is trusted for its transparency, uptime, and super deliverability.
Try the platform with a free trial that requires no credit card, and cancel at any time. The platform also offers four premium plans, starting from $9/month for three users and including features such as 125+ templates, sales email, import leads, site and event tracking, customer analytics, and more.
Over 130,000 businesses worldwide trust ActiveCampaign for its powerful features, including import contacts, chat and ticket support, 540+ automation recipes, unlimited email sending, a drag & drop email builder, API’s, webhooks, developer’s tools, and more. Choose ActiveCampaign to build trust with your customers and streamline your marketing efforts.
Visit ActiveCampaign officer site
Conclusion
In conclusion, these are the top and dependable email marketing automation tools to streamline your workflow and maximize efficiency. These tools offer not only a way to send messages and marketing campaigns but also provide stylish, customizable designs to boost engagement.
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